An interactive video has the potential to enable viewers to interact with the video at their own pace. Customers and viewers can click, drag, scroll, hover, share, download, and interact with the content – just as they do with web and social content.

Showcase your whole company and product portfolio. Allow users to engage with their preferred product. Break down case studies by industry, customer, trigger, or product. Interactive demos enable the customer to get the information they want faster – ensuring a better conversion rate. When it comes to training, make it bite-sized. Turn long boring modules into an engaging narrative.